The Discipline of Market Leaders - Wikipedia
The Discipline of Market Leaders is a 1995 non-fiction book written by Michael Treacy and Fred Wiersema and published by Addison-Wesley. The book discusses competitive business strategies. [1] It made The New York Times Best Seller list after the authors placed orders for thousands of copies of their own book. [2]
The Discipline of Market Leaders: Choose Your Customers, …
1997年1月10日 · Presented in disarmingly simple and provocative terms, The Discipline of Market Leaders shows what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
- 4.5/5(300)
The discipline of market leaders : choose your customers, narrow …
2020年2月29日 · Through detailed case studies of some of the world's best-known companies, The Discipline of Market Leaders examines the implications of each discipline from an operating standpoint, offering step-by-step guidance on choosing and implementing the right one.
The Discipline Of Market Leaders: Choose Your Customers, …
1995年1月17日 · Consultants and business strategists Treacy and Wiersema provide the conceptual model for companies to attain and sustain market leadership. Their plan is simple: put unmatched value (best product, best total solution, or best total cost) in the marketplace while meeting threshold standards in other dimensions of value.
- 评论数: 299
- 作者: Michael Treacy, Fred Wiersema
The Discipline of Market Leaders: Choose Your Customers…
2001年1月1日 · Drawing on in-depth studies and interviews with the top CEOs in the country, renowned business strategists Michael Treacy and Fred Wiersema reveal that successful companies do not attempt to be everything to everyone.
• How large will the potential and captured market be for this value proposition? • What is the business case - including costs, benefits, and risks - for pursuing this option? • What are the critical success factors that can make or break this solution?
The Discipline of Market Leaders - Google Books
2007年3月20日 · Presented in disarmingly simple and provocative terms, The Discipline of Market Leaders shows what it takes to become a leader in your market, and stay there, in an ever more...
Book Review and Summary: The Discipline of Market Leaders
2024年10月16日 · At the heart of The Discipline of Market Leaders lies the concept of focusing on one of three value disciplines to guide your business strategy. These disciplines are: 1. Operational Excellence. 2. Product Leadership. 3. Customer Intimacy.
The Discipline of Market Leaders - Google Books
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus ... - Michael Treacy, Fred Wiersema - Google Books. Fred Wiersema is a leading business strategist and consultant...
The Discipline Of Market Leaders - Google Books
1995年1月17日 · Through detailed case studies of some of the world's best-known companies, TheDiscipline of Market Leaders examines the implications of each discipline from an operating standpoint, offering...