Nuuly and Graza embraced their connection to two viral videos that came out of TikTok’s latest trend, in which users describe ...
Appearing at events like the F1 race has allowed Mastercard to grow its brand value in the eyes of fans who are often Gen Z, ...
Generative AI can empower marketing teams to quickly produce, scale and personalize assets, something a majority of consumers ...
Retail media channels offer shopper-appreciated personalization and consumer privacy while leveraging full-funnel marketing, ...
J.P. Morgan has added The Martin Agency to its roster to work on its wealth management business after a competitive review.
Vodafone says spot was created entirely with AI-generated imagery as industry still grapples with public perception around ...
Kahlúa’s holiday ornaments and Oatly’s campaign to replace dairy milk and cookies for Santa with oat milk and croquembouche.
Arthur Sadoun responded to the proposed mega-deal in a video to staff, a week after Snoop Dogg declared Publicis the world’s ...
Horizon has launched a new full-service creative agency called One Horizon, which is meant to integrate Horizon’s media and ...
A few highlights: Duluth Trading Company illustrates “what 11th-hour holiday shopping feels like.” QuickBooks encourages you ...
The CMO agenda for 2025 is defined by complexity but also by immense opportunity in the context of the need to be more ...
Reddit’s impressive rebrand, launched at the end of 2023 (after Ad Age’s 2023 year-in-review stories were published), took the online community brand’s busy universe of visual iconography and ...