An overlooked yet important part of making brilliant web content is the deliberate use of positive emotion. Many of us might already be implementing positive and/or negative emotions in our ...

Wurl CEO Ron Gutman told MediaPost the technology can detect the emotion in the content being shown and then serves an ad that matches that same emotion. When the ad has a somber emotion ...

Are you cynical and negative towards life because of what you consume online? A study spearheaded by UCL researchers says so.

That's usually what comes together. But when you go deep contextually, it's not just the emotions. We're also looking at the text and objects that are related to the holiday spirit, and we have a ...